'Latest in Beauty' (www.latestinbeauty.com) is a company that allows you to try before you buy. There is a range of cosmetics, skin care and hair care. When you first join the website you are asked a series of questions which allow you to create a beauty profile. The more detailed you are the more likely you are to be matched with samples that suit your preference.
You can change your beauty profile at any time so you will continuously be matched with products that suit your needs and requirements.
Unlike beauty boxes such as Glossy Box, 'Latest in Beauty' allows you to create your own 'little beauty box' from a selected range of products which have been picked to suit your preference. The only down side is that you can only choose three products however there are other samples you can buy aside from the 'little beauty box'.
Once you've decided what you want to try you have to send the word 'Try' as a SMS text (which costs £1.00) to reveal a code, once you have your code you type it in and you should get you 'little beauty box' in the next few days and the good thing is you don't have to make any additional payments.
After you have received your products, 'Latest in Beauty' contact you to see if you've tried the products and see if you want to give any feedback on the products.
However if your someone who likes the element of surprise or are indecisive,'Latest in Beauty' do offer themed boxes that are available throughout the year. They may be seasonal, designed to cater for hair care, skin care - who knows but either way there worth trying out for £4.95.
For me, the one thing I would like to see is more make-up samples, there are simply not enough on the website. I would also like to see brands like Benefit, Estee Lauder, Bobbi Brown etc on there because I know there are people like me that want to try things from particular brands but don't want to commit to purchasing the full size before trying it. In general I think 'Latest in Beauty' is a great concept, however it could do with a lot more products on there as there isn't a huge amount of choice.